Krasnodar, 7 July. The results of the fifth competition “Made in Kuban” have reportedly been reviewed at a session of the contest committee recently held in Krasnodar.
According to the regional Department for Consumer Sphere and Regulation of Alcohol Market, what the jury were first of all looking at was the quality and safety of the products, as well as the percentage of the local raw material used, the topicality and the exclusivity of the goods.
“When buying a product, the customer pays attention to its brand appeal and individuality. When deciding on the prizewinners of the Made in Kuban contest, we also pay attention to the packaging and label design – because in the future the products awarded with the Quality Mark will be presented at national and international exhibitions, where they will be representing Krasnodar krai,” Head of the Department Roman Kurinny said. Out of the 362 applications from 109 companies operating in 31 municipalities, the judges chose 303 products from 98 manufacturers.
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