Krasnodar, 21 October. Our today’s interviewee is Aleksei Trakhtenberg, Managing Director of the federal chain of consultative and diagnostic centres “MLTs”.
Q.: What is the main difference between your medical centre and your competitors?
A.: We are confident that the procedures should be very comfortable for the patient who is being examined, the doctor or lab assistant who is holding the examination, and for the doctor who has sent the patient to examination and is waiting for its results. This is why we are installing most state-of-the-art equipment and facilities in all our medical centres. In Krasnodar, for instance, the computer tomography is air-conditioned, and the contrast medium for the examination is now fed faster than it was in the past.
Q.: How important the equipment software is for you?
A.: We do emphasize on the development of information technologies in medicine. This is the future that has already come true. Over the past year, we have introduced a new system: the dashboard with all data and entire history of diagnostics and treatment of each patient. What is more, this dashboard forms and sends out notifications to patients asking them to control the dynamics. Serious health problems that need operative intervention and long rehabilitation may often arise from a small pathology that can have been treated within a couple of hours. If we are used to receiving notifications with invitations to clearance sale from various beauty shops, we can still treat an SMS from a medical centre as something unusual. Nonetheless, this function may allow thousands of people to pay attention to their health and thus avoid problems in the future. And this is the main mission of our diagnostics centres – to help prevent a disease.
Q.: How do you recruit your staff?
A.: In Krasnodar, there are difficulties with specialists due to a very high competition, and best specialists have already been employed by other clinics. At the same time, the Kuban region is very attractive for specialists from other regions, in particular from Siberia which has a very strong basis. So we have an opportunity to take on highly qualified and competent medical workers. Besides, of course, we use such tool as corporate training aimed at certain standardization of diagnostic descriptions. In Russia, too expanded conclusions are a rule – and they constitute inconvenience to doctors who devote a lot of their time to various descriptions, and to patients who may have their brain frozen when they see such a big body of data in the conclusion. They start thinking that their health is in big danger, and their doctors have to weed out the irrelevant data. Abroad, our patients with such vast conclusions are also facing lack of understanding from the physicians. Thus our descriptions are brief; we emphasize on those changes only which may provide a physician with valuable information.
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