Krasnodar, 1 March – Yug Times. The Krasnodar region offers new concepts of hotel business.
The unconventional formats are gradually becoming more marketable – but it would be too early to call them popular yet. How are such projects born? They appear then and there when and where the demand for classical proposals has been filled up. Our today’s guest is Yelena Lysenkova, CEO Hospitality Income Consulting.
“I would start the analysis of the unconventional formats with hostels. Of late, they have appeared in the market – in the Krasnodar region too, when we were preparing to host the 2018 World Cup.
“In a hostel, the guests pay for the bed and not for the room. A breakfast and other restaurant amenities are often substituted with a common kitchen with a stove and a fridge.
“An apart-hotel lacks rooms in the usual meaning of this word. The rooms are substituted with apartments – it’s accommodation with a sleeping zone and a kitchen. “The following four formats occur even rarer than the previous two.
“Eco-hotels are hotels located in some remote places, in beautiful parks or unique eco-resorts. The guests’ life in such eco-spaces is sometimes arranged in a different way; many services of a classic hotel are lacking.
“For instance, there may be no hot water, or electricity by schedule, or no TVs at all.
“Boutique-, design- and art-hotels are thematic hotels stylised according to a unique design. They are often decorated with art-objects and pieces of modern art.
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